Press Release - Mallika Sothinathan DTM was appointed by Kristina Johnston DTM, 2018-2019 District Director, District 86. The Toastmasters District Leadership manual describes the Public Relations Manager as "responsible for coordinating publicity efforts in the district. By establishing and maintaining lines of communication between the district and its members, as well as between the district and the public, you work to increase awareness of Toastmasters through all available media." Mallika Sothinathan will develop a comprehensive communication in the district. The plan will in part, motivate members to get and stayed involved, contribute to the website blog, monthly newsletter, and social media sites.
The Public Relations Manager is a member of the 2018-2019 District Executive Committee, which will ensure the district and its leaders are working toward achieving the mission of the district.
Public Relations Goals in Toastmasters
Public Relations is a strategic communication process that builds mutually beneficial relationships between organizations and their public. The goals of Public Relations in Toastmasters include:
Generate positive awareness of the Toastmasters brand
for the purpose of attracting and retaining members to the clubs in District 86.
I am responsible for managing our District Social Media space, as well as working with local media outlets to share the Toastmasters brand and message. I look forward to working with my fellow Toastmasters to grow our brand and create a buzz within the communities that we serve.